For humans, the quality of furniture will affect the quality of life and even personal safety. According to reports, there are nearly 3,000 cases every year, which are casualties caused by collapsed cabinets and broken chairs and sofa. However, in terms of collapsed cabinets, we definitely have the ability to prevent that, not only from the people themselves, but also, more importantly, it’s better to test stability and other projects of the product according to EN 1728, Bifma X5.1 etc before it goes to the market.
For furniture company, good quality of products can help them enhance brand reliability and increase customer engagement. Last two years, many people work from home, and even after the epidemic improves, they still advocate working from home. What's more, according to a report by Fortune on March 7, 2020, Apple is encouraging employees at its Silicon Valley headquarters to work from home, as an additional precaution to prevent outbreaks. At the same time, everyone's activities are online, and many e-commerce teams have been established, all of which are small-scale home offices. As most activities become home office, consumers will have more time to focus on a comfortable environment, and will naturally prioritize upgrading their living space, and have higher requirements for the quality of furniture. Therefore, it's a good trend for furniture company to invest in their own lab for improving quality control system. When COVID-19 was in its early stage, for the industry so dependent on the private and public sector across traditional and digital channels, the pandemic has disrupted the entire furniture value chain. Weeks into the first wave, retail shops were swift to close. Orders were canceled amid uncertainty. Due to the epidemic prevention and control, many customers could not attend the CIFF Guangzhou, and business was very bleak. Unsurprising, as bleak as it seems, the furniture industry is historically resilient and continues to adapt , which even led to the price of wood soaring in the first half of last year. In general, the development trend has basically not changed, because furniture is a durable consumer product with low timeliness, and the original consumer demand will not expire after the expiration period. It’s different from dining and tourism completely.
Obviously, the furniture industry has a strong and stable consumer market. Therefore, furniture companies should grasp the current trends, strive for a road that suits them for long-term sustainable development, improve quality, build a brand that can be relied on, rush to the market, and embrace consumers.
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